Joanne Koukis is founder of Outpour Wines, a specialist wine business with an aim for a wider, more diverse group of people to feel welcomed into the world of wine and to develop confidence in their own tastes. Today, 80% of wine purchases are made by women, but you’d be forgiven for thinking that wine is a man’s pursuit.
Joanne sources and sells wine as well as hosting testings to encourage women to feel confident enough to learn and understand the wine world without the fear of judgement. You can find out more at www.outpour.co.uk